Clif Bar Case Study

BACKGROUND: CLIF Bar is an energy bar that is mostly used by athletes. It was created in 1990 when two friends went on a 175 mile bike ride, taking the only existing protein bar at the time with them. After a few bars, they realized that they couldn’t force another disgusting bar down their throats. … [Read more…]

PwC Case Study

PwC Case Study What is PwC? Good question. PwC is an accounting practice that started in London over a century ago. It is now a global company. PwC specializes in audits, taxes, consulting, privacy and human resources. For the last 82 years PwC has processed the Oscar ballots for the Academy Awards. They wanted to … [Read more…]